Digital marketing is one of the most important tools for companies today due to all the advantages it provides. One of the most interesting benefits is the acquisition of leads, since it allows you to increase your sales and gain new clients by investing less time, effort and money.
Capturing the contact information of potential customers should be a priority for any type of business, as it allows them to direct sales and conversion strategies with greater chances of success. Next, we show you what lead capture is and how to generate leads efficiently to build a solid database of potential clients.